Feb 27

The other day I was writing a sales brochure for a West Coast manufacturer. As I got to what I’ll call the “proof” section of the brochure, I was rummaging around for testimonials.

The company already had a full-blown Web site and a solid PowerPoint presentation. So I was hopeful that I’d find some ready made testimonials or at least some material I could use to create some.

As it turned out, they had one case study with a couple of customer quotes. I pieced the material together to create one measly testimonial. It was less than adequate.

Well, maybe it’s no big deal. After all, I wrote strong copy. Why even bother with testimonials? I’ll give you four good reasons.

1. Credibility

Testimonials give your company, product, or service credibility. Everyone is bombarded with advertising messages every day. It’s a brutal marketplace. If you want to sell something to somebody, you stand a much better chance if you can convince them that you’re credible. Testimonials are like references on a resume. They’re the people who vouch for you.

2. Identification

Your prospects identify with your customers who are providing the testimonials. They have similar concerns, problems, hopes and desires. They commiserate. This is good. You want this in your marketing. (Sorry, but your prospects don’t identify with you. Not really. You’re trying to sell them something!)

3. Proof

Proof, alone, is reason enough to gather and use testimonials. This is where your customers say, in effect, “They’re right, Mr. or Ms. Prospect. They can save you 50% … or  make you feel 18 again … or make you enough money to retire at 50. They did it for me and I’m thrilled!” Testimonials notarize your marketing speak.

4. Closure

Testimonials help close the sale. Sure, they can be used throughout a marketing piece. But they definitely come in handy toward the end. You’ve introduced the problem or need, your product or service, the features and benefits, and more. Then you line up your testimonials, all the customers whose heads are nodding and saying, “Yep, it worked for me.” Soon after, you ask for the order.

For many reasons, testimonials give your prospects the confidence they need to buy from you for the first time. And once your prospects turn into new customers, the door to repeat sales swings wide open.

(c) 2005 Neil Sagebiel

The other day I was writing a sales brochure for a West Coast manufacturer. As I got to what I’ll call the “proof” section of the brochure, I was rummaging around for testimonials.

The company already had a full-blown Web site and a solid PowerPoint presentation. So I was hopeful that I’d find some ready made testimonials or at least some material I could use to create some.

As it turned out, they had one case study with a couple of customer quotes. I pieced the material together to create one measly testimonial. It was less than adequate.

Well, maybe it’s no big deal. After all, I wrote strong copy. Why even bother with testimonials? I’ll give you four good reasons.

1. Credibility

Testimonials give your company, product, or service credibility. Everyone is bombarded with advertising messages every day. It’s a brutal marketplace. If you want to sell something to somebody, you stand a much better chance if you can convince them that you’re credible. Testimonials are like references on a resume. They’re the people who vouch for you.

2. Identification

Your prospects identify with your customers who are providing the testimonials. They have similar concerns, problems, hopes and desires. They commiserate. This is good. You want this in your marketing. (Sorry, but your prospects don’t identify with you. Not really. You’re trying to sell them something!)

3. Proof

Proof, alone, is reason enough to gather and use testimonials. This is where your customers say, in effect, “They’re right, Mr. or Ms. Prospect. They can save you 50% … or  make you feel 18 again … or make you enough money to retire at 50. They did it for me and I’m thrilled!” Testimonials notarize your marketing speak.

4. Closure

Testimonials help close the sale. Sure, they can be used throughout a marketing piece. But they definitely come in handy toward the end. You’ve introduced the problem or need, your product or service, the features and benefits, and more. Then you line up your testimonials, all the customers whose heads are nodding and saying, “Yep, it worked for me.” Soon after, you ask for the order.

For many reasons, testimonials give your prospects the confidence they need to buy from you for the first time. And once your prospects turn into new customers, the door to repeat sales swings wide open.

Feb 18

The other day I was writing a sales brochure for a West Coast manufacturer. As I got to what I’ll call the “proof” section of the brochure, I was rummaging around for testimonials.

The company already had a full-blown Web site and a solid PowerPoint presentation. So I was hopeful that I’d find some ready made testimonials or at least some material I could use to create some.

As it turned out, they had one case study with a couple of customer quotes. I pieced the material together to create one measly testimonial. It was less than adequate.

Well, maybe it’s no big deal. After all, I wrote strong copy. Why even bother with testimonials? I’ll give you four good reasons.

1. Credibility

Testimonials give your company, product, or service credibility. Everyone is bombarded with advertising messages every day. It’s a brutal marketplace. If you want to sell something to somebody, you stand a much better chance if you can convince them that you’re credible. Testimonials are like references on a resume. They’re the people who vouch for you.

2. Identification

Your prospects identify with your customers who are providing the testimonials. They have similar concerns, problems, hopes and desires. They commiserate. This is good. You want this in your marketing. (Sorry, but your prospects don’t identify with you. Not really. You’re trying to sell them something!)

3. Proof

Proof, alone, is reason enough to gather and use testimonials. This is where your customers say, in effect, “They’re right, Mr. or Ms. Prospect. They can save you 50% … or  make you feel 18 again … or make you enough money to retire at 50. They did it for me and I’m thrilled!” Testimonials notarize your marketing speak.

4. Closure

Testimonials help close the sale. Sure, they can be used throughout a marketing piece. But they definitely come in handy toward the end. You’ve introduced the problem or need, your product or service, the features and benefits, and more. Then you line up your testimonials, all the customers whose heads are nodding and saying, “Yep, it worked for me.” Soon after, you ask for the order.

For many reasons, testimonials give your prospects the confidence they need to buy from you for the first time. And once your prospects turn into new customers, the door to repeat sales swings wide open.

(c) 2005 Neil Sagebiel

The other day I was writing a sales brochure for a West Coast manufacturer. As I got to what I’ll call the “proof” section of the brochure, I was rummaging around for testimonials.

The company already had a full-blown Web site and a solid PowerPoint presentation. So I was hopeful that I’d find some ready made testimonials or at least some material I could use to create some.

As it turned out, they had one case study with a couple of customer quotes. I pieced the material together to create one measly testimonial. It was less than adequate.

Well, maybe it’s no big deal. After all, I wrote strong copy. Why even bother with testimonials? I’ll give you four good reasons.

1. Credibility

Testimonials give your company, product, or service credibility. Everyone is bombarded with advertising messages every day. It’s a brutal marketplace. If you want to sell something to somebody, you stand a much better chance if you can convince them that you’re credible. Testimonials are like references on a resume. They’re the people who vouch for you.

2. Identification

Your prospects identify with your customers who are providing the testimonials. They have similar concerns, problems, hopes and desires. They commiserate. This is good. You want this in your marketing. (Sorry, but your prospects don’t identify with you. Not really. You’re trying to sell them something!)

3. Proof

Proof, alone, is reason enough to gather and use testimonials. This is where your customers say, in effect, “They’re right, Mr. or Ms. Prospect. They can save you 50% … or  make you feel 18 again … or make you enough money to retire at 50. They did it for me and I’m thrilled!” Testimonials notarize your marketing speak.

4. Closure

Testimonials help close the sale. Sure, they can be used throughout a marketing piece. But they definitely come in handy toward the end. You’ve introduced the problem or need, your product or service, the features and benefits, and more. Then you line up your testimonials, all the customers whose heads are nodding and saying, “Yep, it worked for me.” Soon after, you ask for the order.

For many reasons, testimonials give your prospects the confidence they need to buy from you for the first time. And once your prospects turn into new customers, the door to repeat sales swings wide open.

Feb 3

 

Martin Jeszke wrote an excellent overview of the current evolution on the internet.
 
What moves people, who moves people, which power have people.
 
Beyond mere speculation, Martin gives an unbiased insight in the main mechanisms that are ruling the virtual world today and tomorrow.
 
It´s easily digestable stuff, good to memorize and recall and the best of it – it´s FREE for the subscribers at syncsuccessstrategies.com.
 
Feb 3

 

Are you making use of some of or many of the social media sites to grow your business? Do you realise and appreciate the power of the subscriber base that the top social networking platforms have? The numbers are staggering and represent a highly significant number of people using the top 6 social networking sites – around 1.2 Billion people and climbing fast.


Naturally there are a number of people using 3, 4, 5 or more social networks. However those people would certainly be in the minority right now. Everybody has their favourite. The biggest social media site currently is still Facebook of course.

 

The Top 6 most successful Social Networking sites are ranked based on the number of users, actual usage and overall popularity. The top social media sites are in a league of their own, as they make regular changes to their format and features as they continue to grow in strength. They continually add new products and services. In order to stay popular and keep a high ranking site you have to make constant improvements to keep ahead of the fast growing competition.

 

For the best in Social Networking click this link

 

Facebook of course ranks 1st as there are over 700 Million plus people who use this particular social network. Twitter comes in second at around 200 Million while Linkedin (purely business) comes in 3rd with around 100 Million. Watch out for Google+ (with 32 Million) – this new social network will explode in the shortness of time. Its amazing that nearly 60% of the total number use Facebook which clearly demonstrates it’s power and popularity.

 

The top 6 are as follows: -

 

Social Network Alex Ranking No. of Users

 

Facebook            2               700,000,000

 

Twitter               15               200,000,000

 

Linkedin             33               100,000,000

 

Myspace            50                 80,500,000

 

Ning                   79                 60,000,000

 

Google+            120                 32,000,000

 

For greater power in Social Networking click this link

 

Using a social network like Sokule enables you to get the best from working with multiple numbers of social media sites. Sokule has many different features that you are able to use as a member. There are different levels of membership and as a member you can use many or all of the various features. Imagine simultaneously posting to upto 89 different social media sites in one cool post. Just 1 click is all it takes to spread your message far and wide.

 

I originally joined Sokule for Free but within 48 hours I upgraded to Silver. The unlimited use of multi posting to other social media sites, Posting article length posts on the Sokwall, sending shorting messages as and when, direct messaging Trackers (Followers) every 3 days, Choosing which social sites to communicate with or alternatively Posting to upto 89 sites. This is a very useful social networking site while also proving to be a very affective Internet tool.

 

Click here and get Martin Jeszke´s FREE Social Media Report

 

Resource:

 

Trafficboostersystem.com

Jan 27

The key advantage of using Tramadol is that it is universal in its application as an effective pain alleviation solution. Whether it’s an easy headache or a base internal condition this drug will effectively relieve the pain. Tramadol has a really effective mechanism of action. It blocks explicit receptors in the brain and can reduce the magnitude of nerve signals thus making the brain ready to control the sensation of agony. Regardless of what is causing the agony Tramadol helps block all the signals sent to the brain.

cheapest tramadol

Tramadol is far safer than its forefathers it has less risk of abuse and tolerance build-up than non-synthetic opiates like morphine and opium. After taking this drug you can perform any jobs just as simply since it doesn't have any heavy depressing effects on the nervous system. Tramadol can be taken from the age range of sixteen years though the dose could be changed to reflect people of different body weights. Kinds of pains which will call for the employment of tramadol are back trouble neck stiffness and sciatica. Other conditions that tramadol may be employed for include diabetic neuropathy restless leg syndrome obsessive-compulsive disorder and rapid ejaculation.

Depending on where you live it could be possible to purchase Tramadol online without an existing prescription. This makes it easy and affordable for folk with chronic sicknesses to obtain effective pain relief without needing to spend too much money and time. However it is a strong medicine and shouldn't be misused. This pain killer should be used correctly and though its side effects are very nominal and for a little while its use should be stopped if any pain is noted and the services of a doctor should be sought immediately.

Most importantly Tramadol is a preferred and safe off-label treatment drug with a large assortment of known medical properties and its benefits are real and substantial.

To find Tramadol with no prior prescription, visit SomaJoy Online Drugstore

Jan 8

The interior designer of today is not the same as 15 years ago. The pioneers of interior design were all maverick people with minimum formal training, who used their very own natural flair and eye for design to achieve what they did. Today the majority of creative designers hold a degree of four years. While you'll be able to do it without a degree still, a career in this field is much simpler with one.

Interior designers help men and women or businesses make their living space a masterpiece of design and ease and comfort. Naturally, this is not a straightforward goal to achieve as everyone has different preferences and ideas, but by dealing with the building proprietors or renters it's possible to accomplish a higher level of success. When faced with a building that needs an interior design plan, the first goal is going to be to find a style with which the owner or tenant requesting the work will feel at ease with. Sometimes the client and the designer can't arrive at terms and conditions on what will work. In such a circumstance it really is better for all concerned for the job to be ended and somebody else found to complete it.

An interior designer is a lot more than a person rearranging a room or offering their advice on colors of the wall. You simply can't give over to a client some colors and basic ideas and go from there. This can be done, naturally, but if that is all you need you could utilize a simple decorating service, and don't have any need for a designer. A designer is worth their hire simply since they can easily input their own individual creative thinking into the task and create something which will be a lot better than the property owner had in mind.

The home market is where a lot of designers choose to work. In the past it was companies that frequently were prepared to pay for a designer however today homeowners are just as willing. A number of people would rather hire someone to complete the job even with all of the do-it-yourself projects out there currently. Interior designers focus on diverse styles and techniques so make certain you do your research before selecting one to do business with you. Although quite a few are extremely versatile, everybody has their own personal preferences and concepts.

Designers who work in the commercial interior design sector usually have to rein in their creative imagination to a particular extent. While the owners of a home have nearly unlimited innovative license to produce the sort of surroundings which they personally wish to reside in, owners of a commercial building must bow to a degree to the will of the vast majority. It truly is the clients and customers who use the building who need to feel comfortable there, and while there is a place for smaller niche establishments which appeal to uncommon styles, the majority of commercial buildings need to have a broad appeal.

Entering the career of interior designer is not easy, and it's a extremely competitive job market. The Interior designer salary is pretty good considering the creative freedom. Naturally, there are no restrictions as to who can put together an independent business as there would be with, for example, the profession of medicine, but you still have to be able to get enough work to pay the bills. You need a reputation to get clientele. You could work for a business before branching out on ones own but you are going to need a degree to get hired.

If you research the interior designer job listings, you'll find that a college degree in interior design and architecture is virtually mandatory, and this undoubtedly means a minimum of four years of college or university study. The good news is that currently much of this studying can be done on-line through online classes. These on-line courses can be finished while you keep your existing profession and home, and only whenever you are ready will you need to switch to becoming an interior designer.

Dec 28

The MLM business can easily double or triple your cash. Provided that you do not fall first in either one of the common mistakes done by error-prone MLM business producers and distributors.

1. Avoid Network Marketing groups that offer commission-based compensation among distributors. There is a big possibility that it is an illegal pyramid.

The act of alluring people or business finders to enter an MLM business group has been an ordinary day-to-day street transaction among business-minded people. There are those people who will explain first the benefits that you can get from their group.

Read More at Unscussful in your MLM Business

« Previous Entries